21 Jul Brand Renovation

Headlight has just celebrated its fifth birthday, and to celebrate I thought I’d treat it to a makeover. My earlier DIY brand identity was looking tired and needing a lift. Besides, being in an industry of ideas, it’s important to have something new to say. As...

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26 Mar Eight & Bob

Fragrances are necessarily brands of the imagination and identity. They set us in a sensory place of the mind. They transport us on evocative journeys of moods, and emotions. They give us a signature of scent that suggests who we wish to be. One of the most...

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