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Shopping Quirks

Shopping Quirks

Shopping is not the rational exchange of demand and supply that some would have us believe. No, it is a messy landscape of behavioural quirks and habits that are sometimes tragic, sometimes funny and always insightful expressions of human nature. Here are some...

Articles

Market insights - how old does your brand make me feel
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Market insights - communicating change
Market insights - strategic planning
Market insights - agency selection

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