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Marketing Effectiveness Awards

Effies are recognised internationally as the leading awards for advertising effectiveness. Lew has judged the New Zealand Effies for 15 years, including 5 years as the Convenor of Judges. He has also judged the Asia Pacific Effies for 5 years. Other professional excellence judging includes:
  • The Beacons (Media) awards for 8 years (including 3 as Convenor)
  • Marketing Awards (7 years)